{"product_id":"matrix-socolor-extra-coverage-permanent-gray-coverage-hair-color","title":"Matrix SoColor Extra Coverage Permanent Gray Coverage Hair Color","description":"\u003ch4\u003eAvailable in 2 shades. Select yours below.\u003cbr\u003e2 oz \/ 60 ml • Professional Use\u003c\/h4\u003e\n\u003cp\u003eResistant gray requires more than standard permanent hair color can deliver. Matrix SoColor Extra Coverage is a professional permanent hair dye formulated specifically for high-percentage resistant gray, delivering complete, natural-looking gray coverage where standard formulas fall short.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eProfessional Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated for full, reliable coverage of resistant gray hair\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDelivers rich, natural-looking permanent hair color results even on stubborn gray\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eWarm and neutral shade options for precise, natural-looking color matching\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eBond-protecting permanent hair dye formula maintains hair integrity service after service\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eConsistent, predictable gray coverage for clients with 50% or higher gray\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003eMix with Matrix Universal Developer 20 Volume in a 1:1 ratio\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eApply to dry hair, starting at the highest gray concentration areas\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eProcess for 45 minutes, extra coverage requires full processing time\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with a color-protecting conditioner\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eUse consistently for reliable, long-term gray management\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003ePro Tip:\u003c\/strong\u003e Apply first to the temples and front hairline, these areas have the most resistant gray and benefit from the longest processing time. Starting there and working back ensures full, even gray coverage when the rinse comes.\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Matrix SoColor Extra Coverage 504W Dark Warm Brown","offer_id":44934773014598,"sku":"801788533106","price":8.75,"currency_code":"USD","in_stock":true},{"title":"Matrix SoColor Extra Coverage 508N Medium Blonde Neutral","offer_id":44934773047366,"sku":"884486289841","price":8.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0251\/5979\/4736\/files\/2_f1598036-d1d0-407a-ac7b-8fae85f2df91.png?v=1776975257","url":"https:\/\/thebeautycornerstore.com\/products\/matrix-socolor-extra-coverage-permanent-gray-coverage-hair-color","provider":"The Beauty Corner","version":"1.0","type":"link"}