{"product_id":"lp-se-vitamino-color-spectrum-purple-shampoo-300ml-v034","title":"L'Oréal Professionnel Vitamino Color Purple Shampoo – Anti-Brass","description":"\u003cp\u003e300 ml\u003c\/p\u003e\n\u003cp\u003eProfessional violet pigment shampoo that neutralizes yellow and brassy tones to keep blonde and highlighted hair bright and cool.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eProfessional Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDeposits violet pigment to neutralize yellow and golden brassy tones\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eBrightens blonde, platinum, and highlighted hair between visits\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMaintains the cool, ashy result of professional toning services\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eGentle color-safe formula for frequent use without over-toning\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePart of the Spectrum range for coordinated tonal maintenance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003eWet hair thoroughly with warm water\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eApply and distribute evenly through blonde or highlighted sections\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLeave on 3–5 min for regular neutralization; up to 10 min for maximum deposit\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRinse and follow with the Vitamino Color Spectrum Conditioner\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eUse 1–2 times per week; adjust based on tone progression\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003ePro tip:\u003c\/strong\u003e For highlighted clients with a brunette base, use the Purple Shampoo on the blonde sections and the Blue Shampoo on the brunette sections for targeted tonal correction.\u003c\/p\u003e","brand":"L´ORÉAL","offers":[{"title":"Default Title","offer_id":44824063934534,"sku":"3474637268398","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0251\/5979\/4736\/files\/1_0d30edbf-a659-4ad4-961e-999bf620f5dd.png?v=1775000090","url":"https:\/\/thebeautycornerstore.com\/products\/lp-se-vitamino-color-spectrum-purple-shampoo-300ml-v034","provider":"The Beauty Corner","version":"1.0","type":"link"}